Insights

 

Learn how to create everyday digital revolutions that help your business thrive.

Strategic Design

Think Like a UX Designer: Use Hick’s Law to Improve Your User Experience

Are you frustrating your users by giving them too many choices on your website or app? Learn how to apply Hick's Law to improve your user experience.

Strategic Design, Business Leadership

Your Startup Idea: Can It Be Built (Profitably)?

Founding a startup isn’t easy. But for those who are willing to do what it takes to make their startup dream happen, the journey can be an amazing adventure. This is a tool for those startups.

Strategic Design, Business Leadership

How Businesses Can Prepare for Their New Website Project

Your new website can be a valuable business asset. The preparation you put into your new website project is a good time investment. Here's what to start with.

Strategic Design

How Design Thinking Can Make Your Next Website More Effective

Your website is not separate from the rest of your business. By embracing Design Thinking for your website project, you can delight your visitors and grow your business.

SPARK Culture, Strategic Design

Creating a Custom Color Selector

How SPARK designed and built a custom tool for a retail touchscreen display fixture. Learn how the team created a color selector that "just works!"

SPARK Culture, Strategic Design, Business Leadership

From Ordinary to HYPE!

As SPARK grew our client base and expanded our team, it became apparent that our branding no longer fit SPARK's culture.

Strategic Design, Business Leadership

The 3 Ways Custom Dashboards Accelerate Business Growth

When a company needs to gain operational efficiency, a custom business dashboard can automate data collection and reporting.
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